6-7 July, 2022 7/6/2022 12:00:00 AM 10/7/2021 12:00:00 AM Europe/London


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Jan Garde

The Embassies Of Good Living AG

Jan Garde

Founder & Chairman

The past five years, he headed the Design Network team at Deutsche Telekom, leading an interdisciplinary team at the organization’s headquarters in Germany.  At Telekom, his core function centered on the deviation of brand values into user-friendly services and experiences, both physical and digital. Prior to joining Telekom, he worked for agencies including Jung von Matt and BBDO. His client list has included BMW, Mercedes Benz, DFB, MTV, Quiksilver, RedBull, Twothirds, Allianz and Unicredit.

He speaks five languages – German, English, Dutch, French, Spanish – and has experience working around the world, affording him an extensive network in the fields of design, photography, music and film. Garde has a strong background in the premium segment, and holds a strong passion for the hospitality sector.

His work has received numerous international awards, including the ADC Awards, Cannes, Clio, DDC, DMI Awards, German Brand Awards, German Innovation Awards, Good Design Award, GQ, IF and Red Dot Awards. 

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"We’re witnessing a groundswell of alternative accommodations challenging the status quo as to how we will stay, live and work – it’s already at the centre of many conversations. I am delighted to be part of the first true Urban Living event that addresses the complex issues of branding, distribution, supply, regulation, UX, technology and more"

Sean Worker, Managing Director, T5 Strategies

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